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Android OS edged out Apple OS

Smartphone market shareAccording to a recent press relase by the npdgroup, the android operating system continued to shake up the U.S. mobile phone market in the first quarter (Q1) of 2010. npdgroup’s research revealed that the RIM’s OS (Blackberry) stands 36 percent, and Android OS moved into the second position at 28 percent, leaving behind the Apple’s OS on 3rd position at 21 percent.

Smartphones Market Share Q1 2010“As in the past, carrier distribution and promotion have played a crucial role in determining smartphone market share,” said Ross Rubin, executive director of industry analysis for npdgroup. “In order to compete with the iPhone, Verizon Wireless has expanded its buy-one-get-one offer beyond RIM devices to now include all of their smartphones.”

The strong selling of Droid, Droid Eris, and the Blackberry Curve via such promotions helped Verizon Wireless’s smartphone sales on par with AT&T in Q1 of 2010.

“Recent previews of BlackBerry 6, the recently announced acquisition of Palm by HP, and the pending release of Windows Phone 7 demonstrates the industry’s willingness to make investments to address consumer demand for smartphones and other mobile devices,” Rubin said. “Carriers continue to offer attractive pricing for devices, but will need to present other data-plan options to attract more customers in the future.”

Its time for Apple to shift to a multioperator strategy in U.S., and take control of the smartphones market share. Not to forget that recent lawsuit papers filed against Android by Apple revealed Apple’s 5 year contract with AT&T which is now going to end in early 2011.

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May 11, 2010 11 Comments ,

11 Responses to “Android OS edged out Apple OS”

  1. avatar
    qani11
    June 6, 2010 at 8:06 pm #

    i ned calls

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